Welcome to our family-owned brand based in West Yorkshire, UK, where we specialize in elegant ethnic jewellery crafted with love and care by our talented team in India. Our name 'Roya' is a Persian inspired name meaning 'sweet dream'.

Our mission is to provide you with beautiful, bespoke pieces that are thoughtfully selected and offered at affordable prices. We believe that everyone deserves to adorn themselves with exquisite jewellery that tells a story.